Welcome to the Western Association of Convention & Visitors Bureaus
  Tourism Tech Summit & Vendor Showcase  
  Tourism Tech Summit

Handouts all handouts are pdf

 
  Annual Meeting & Vendor Showcase  
  07 Annual Meeting Image

Balance the ‘Information Age’ Overload!
Karen Kirk, Synergistic Solutions
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Branding is Great…But Are You Ensuring the Promise is Being Kept
Sarah Kirby Yung, Director of Marketing & Corporate Sponsorships, Tourism Vancouver
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Getting the Most from E-mail Marketing
Ryan George, CEO, simpleviewinc; Richard Vaughan, Senior Vice President, Sales & Marketing, Metropolitan Tucson CVB
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Video Strategies that Work
Kristen Lindsey, Owner, Apokrisis
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Tourism Tech Summit Presenter Presentations
The Latest and Coolest In Internet Marketing*           
Presenter: Adrian Tennant, Director of Interactive Marketing, .Com Marketing
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The e-Travel Odyssey–Using Existing and Emerging Technologies to Capture the Web Savvy Consumer
Presenter: David Serino, Founder & e-Strategist, Gammet Interactive   
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Changing Styles of Bureau Communications and Advertising Options
Presenters: Sarah Myers Interactive Manager, Park City Chamber/Bureau; Adrian Tennant, Director of Interactive Marketing, .Com Marketing*
Download [pdf] | Download [pdf]

Etiquette Tips for Techno-Geeks
Presenter: Ted Bouras, Director of Career Services, Anderson School of Management, University of New Mexico
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Measure, Monitor, Then Manage - The Essentials of Web Analytics and Online Research
Presenters: Chris Adams, Director of Online Marketing, Miles Media Group, Inc.; David Bratton, Managing Partner, Destination Analysts
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New Technologies and the Effect on Travel Marketing: Blogging, Podcasting, RSS, and More...
Presenters: David Serino, Founder & e-Strategist, Gammet Interactive; Bryan White, Online Technology Manager, Portland Oregon Visitors Association
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Web 2.0: How the Travel Industry Can Use Social Networks and User-generated Content
Presenter: Andrew Eklund, Founder & CEO, Ciceron
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Web 2.0: Make Visitors Ambassadors for your Destination
Presenter: Martin Stoll, President & CEO, GoSeeTell Network, Inc.
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What’s the New Frontier of the Internet? Webcentric Integrated Marketing!
Presenter: Marla Johnson Norris, CEO, Aristotle Interactive
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Get More Qualified Leads from Your Web Site            
Presenter: Jennifer Peper, Vice President, Aristotle Interactive
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Meeting Planners and Technology
Presenters: Shawna Arroyo, New Mexico TIE Coordinator, New Mexico Technology in Education, New Mexico State University; Katherine Fox Ehlert, CMP, Director, Santa Fe Destinations; Peggy Green, Director of Event Planning, American Society of Radiologic Technologists
No handout  

What You Should Know About the State of the Internet
Presenter: Jeff Woolford, Director of Research & Development, USDM.net
sent directly to CVB delegates

Integrating Web Site, CRM, and eMarketing Initiatives
Presenters: Ryan George, cvbTV.com
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Going Global - Using the Web to Reach New or Existing International Customers
Presenters: Chris Adams, Director of Online Marketing, Miles Media Group, Inc.; David Bratton, Managing Partner, Destination Analysts
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.travel Update             
Presenter: Ronald Andruff, President, Tralliance Corporation
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Tourism Tech Summit Marketing Survey       
To support WACVB’s goal of assisting its membership to better understand their industry, a marketing survey was conducted of member and nonmember CVBs. This survey examined the current marketing activities of these CVBs in the areas of online research and tracking and international marketing.
    
Research prepared by: Destination Analysts, Inc.
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